4th November 2025 – BOYLE Casino, brought to you by one of the UK and Ireland’s leading independent betting and gaming operators, BOYLE Sports, has strengthened its product offering through a new partnership with B2B jackpot specialist ThrillTech.
The deal sees BOYLE Casino integrate ThrillTech’s flagship ThrillPots™ product into its gaming and casino offering, enabling player-funded, side-bet jackpots across its digital casino and sportsbook platforms.
ThrillPots™ allows operators to launch bespoke, player-funded jackpot mechanics designed to drive measurable increases in engagement, retention, and monetisation.
Each jackpot is funded directly by opt-in player contributions, giving operators a fully compliant and scalable tool to boost incremental revenue without disrupting gameplay.
Faye Williams, Head of Business Development at ThrillTech, said: “Partnering with BOYLE Casinos and BOYLE Sports marks another major milestone in our growth across Europe. BOYLE Sports is one of the most trusted and respected brands in UK and Irish betting, and its commitment to offering players fresh, responsible, and high-performing experiences makes this a perfect fit.
“ThrillPots was built to deliver tangible revenue uplift while enhancing entertainment value for players – and we’re excited to see it go live with such an iconic operator.”
BOYLE Sports Gaming Director Steve Payne added: “At BOYLE Sports and BOYLE Casino, we’re always looking for innovative, compliant ways to add excitement for our customers. ThrillTech’s player-funded jackpot model gives us a flexible new mechanic that strengthens engagement across multiple verticals while maintaining our focus on responsible growth.
“The integration process was seamless, and we’re confident our players will enjoy the added thrill that ThrillPots guarantees.”
The partnership follows a series of operator integrations for ThrillTech in 2025, as demand for its licensed player-funded jackpot solutions continues to grow across regulated markets worldwide.
About BOYLE Sports
Founded in 1989, BOYLE Sports is Ireland’s largest independent bookmaker and one of the most established betting and gaming brands in the UK and Ireland. The company operates more than 390 retail betting shops alongside a full suite of online gaming products, including sportsbook, casino, poker, and bingo. BOYLE Sports is licensed and regulated in the UK, Ireland, and Gibraltar.
For more information, contact pr@boylesports.com
About ThrillTech
Founded in 2023, ThrillTech builds innovative jackpot products that enhance monetisation and player retention across the global iGaming industry. Its flagship solutions — ThrillPots™ and ThrillDrops™ — power billions of transactions monthly across licensed markets. ThrillTech is licensed by the MGA, UKGC, Spelinspektionen, and ONJN, with further expansion planned for 2026.
For more information, visit: www.thrilltech.io
